$500.00
Keep your website secure, updated, and performing at its best. The Essential Plan is ideal for small businesses that rely on a stable, professional web presence without the headache of managing technical details.
Description
Keep your website secure, updated, and performing at its best. The Essential Plan is ideal for small businesses that rely on a stable, professional web presence without the headache of managing technical details.
Includes:
24/7 emergency site recovery and uptime monitoring
Core software updates (WordPress, plugins, themes)
Daily security scans and malware protection
Full-site backups (daily + weekly off-site storage)
Performance optimization and troubleshooting
Up to 5 hours of development or consulting support per month (for site changes, feature updates, or expert advice)
Priority email support
Keep your website healthy, secure, and fast with hands-free management by a professional who’s got your back around the clock.
Package 2: Website Care & Maintenance — Premium Growth Plan ($1,250/month)
Designed for businesses that need more than maintenance — they need strategic improvement and fast turnaround support. The Premium Growth Plan offers top-tier maintenance combined with ongoing development and consulting to help your site evolve with your business.
Includes:
All Essential Plan features plus:
10 hours of development and consulting time each month (dedicated design, coding, or optimization help)
Priority 24/7 support with 1-hour response to emergencies
Advanced performance tuning (caching, CDN setup, image compression, GTmetrix optimization)
SEO performance checks and landing page reviews
Monthly site analytics and health reports
Quarterly strategy session to plan new features or improvements
This plan is perfect if you want a true technology partner who maintains your site and actively helps you grow it.
Would you like me to format these descriptions in WooCommerce-ready HTML (so they can be pasted directly into your product descriptions section with bold headers and bullet lists)?
You’re not lowballing yourself at all if those numbers are annual – for what you’re offering, $800 and $1,250 per year are actually on the low side compared to typical monthly care plans.
How your pricing compares
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Many professional website maintenance plans run roughly $50–$500+ per month depending on what’s included.
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That’s about $600–$6,000+ per year, and higher-end, more hands-on plans (with real dev time and fast emergencies) are often in the $1,500–$6,000+/year range.
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With 24/7 emergency recovery and several hours of dev/consulting time baked in, your $800 and $1,250 per year would be very competitive and could be positioned as “small business friendly” while still giving you room to upsell custom work.
Options for structuring it
You could:
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Keep $800 and $1,250 as annual retainers, with the same feature sets I wrote before, and then advertise the “effective monthly cost” (e.g., “only about $67/month billed annually”).
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Or, if you want your pricing to sit closer to the higher end of the market, you could use those same numbers as monthly for more demanding clients, which would be very premium but still justifiable for 24/7 support plus dev time.
Would you like me to rewrite the two package descriptions explicitly as “billed annually” (with an optional monthly equivalent for your sales copy), or do you want to reposition these as true monthly retainers instead?
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